™ Глянець, студія веб-дизайну — SEO AUDIT AND WEBSITE OPTIMIZATION_0
GOOGLE WEBSITE PROMOTION
SEO AUDIT AND OPTIMIZATION TO IMPROVE RANKINGS AND INCREASE TRAFFIC

We identify what’s preventing your website from standing out on Google. We fix technical errors and improve the site’s structure, speed, and content so that it can be indexed without issues and receive more traffic from search engines.

WHAT AFFECTS A WEBSITE'S RANKINGS
WHY SOME WEBSITES APPEAR IN GOOGLE SEARCH RESULTS, WHILE OTHERS DON'T

After entering a query into Google, people usually choose from among the first 2–3 results and rarely go beyond the first page. Therefore, the higher a website’s ranking, the greater the chance that a potential customer will choose you.

But a website’s search ranking depends on dozens of factors: its technical condition, structure, content, speed, and how well its pages respond to user queries. To understand exactly what’s holding a website back in search results, you first need to identify its weaknesses.

An SEO audit reveals what’s preventing the website from growing and where it’s losing potential.

SEO optimization helps eliminate these issues and make the website stronger in search results.

Higher rankings on Google are the natural result of high-quality work on the website.

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IF IT SOUNDS FAMILIAR, THAT'S A SIGN
WHEN SEO NEEDS ATTENTION
  • The site appears in Google, but on the second or third page of search results
  • It used to rank well, but now it’s dropping—and it’s unclear why
  • Organic search is driving few clicks
  • You’ve launched a new website, but Google doesn’t seem to be noticing it
  • Your competitors consistently rank higher for your target keywords
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GUESSWORK WON'T WORK HERE. WE NEED DATA.

WE TAKE EVERYTHING IMPORTANT INTO ACCOUNT
What Is Included in an SEO Audit
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Technical Condition

We check indexing, code errors, canonical pages, redirects, and page load speed.

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Structure and Content

We analyze H1–H6, the title and description, keywords, text, internal linking, and images.

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Website Usability

Let's take a look at the mobile version, forms, buttons, and important page elements that can influence the user's journey.

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Market Position and Competitors

We determine where the website currently ranks for key search terms and see who ranks higher and why.

YOU'LL RECEIVE A SPECIFIC LIST OF WHAT'S HOLDING THE SITE BACK AND WHAT NEEDS TO BE CHANGED FIRST.

WE FOUND A PROBLEM—WE'RE FIXING IT
AN AUDIT WITHOUT IMPLEMENTATION — JUST A DOCUMENT

A list of identified issues alone is not enough. An audit only makes sense when, 
its results lead to real changes on the website. We don’t 
just find vulnerabilities—we also help fix them.

The result of our work is proper page indexing, fewer unnecessary 
revisions during subsequent SEO optimization, and a solid technical foundation 
for organic growth and maintaining search rankings.

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Our Advantages
Why People Trust GL.ua with SEO Optimization
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Over 20 years of experience in SEO

We’ve been working in SEO for over 20 years and have seen how search algorithms, approaches, and requirements have changed. We know what truly impacts results, and we perform optimization based on practical experience and proven solutions

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A Team-Based Approach to SEO

An SEO project isn't handled by just one specialist, but by an entire team: developers, front-end developers, marketers, and designers. That's why we solve problems wherever they may be—in the text, the code, the speed, or the structure

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Transparent Terms of Service

Before we begin, we agree on the scope, phases, and timeline of the work. We set forth all key agreements in the contract to ensure that no unexpected circumstances or unclear changes arise during the process.

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700+ regular customers

We prioritize partnerships over one-time projects. Clients choose us as their long-term contractor because we value trust and help businesses grow confidently online

How We Work
Stages of the Work

01

SEO Audit

We assess the current state of your website and identify areas for growth.

02

Technical Fixes

We fix errors that hinder indexing and slow down performance. 

03

Structure and Content

We refine pages and write content tailored to specific search queries. 

04

Follow-up audit

We're checking to see what exactly has changed. 

05

Analysis of Trends

Let's look at the results over 3- and 6-month periods. 

06

Continuous Improvements

We adjust our strategy to keep up with changes in search.

Our Advantages
What Does a Business Gain from an SEO Audit?
™ Глянець, студія веб-дизайну — SEO AUDIT AND WEBSITE OPTIMIZATION_8

A website with no hidden errors that prevent indexing

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Top rankings for search queries

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A clear structure and internal linking

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Optimized content instead of “filler” text

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A clear understanding of the website's rankings and their future trends

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A foundation for organic growth, rather than one-time changes

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But that's not all!
Improving Google PageSpeed Scores

Google PageSpeed shows how fast and consistently a website performs and how it responds to user actions. This is important both for visitor convenience and for SEO.

During optimization, we analyze this data, identify the causes of slow performance, and fix them so that the website loads faster and is technically better prepared for promotion.

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Not Just SEO
WHY AI Search Is Becoming Important

SEO remains one of the key channels for attracting customers. But today, people may not even open search results—all they have to do is ask ChatGPT, Gemini, Perplexity, or similar tools to immediately get a ready-made answer or recommendation.

If you’re only visible on one channel, you might miss out on some potential customers, so it’s important to be found not only in search results but also in AI responses.

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We answer honestly
Frequently Asked Questions About SEO Optimization

How long does an SEO audit of a website take?

We typically complete an SEO audit and optimization within about a month. The exact timeframe depends on the size of the website, the number of pages, the number of language versions, and its technical condition. After an initial assessment, we’ll provide a specific timeline for your website.

Are you improving your Google PageSpeed scores on mobile devices?

Yes. The mobile version is tested under more challenging conditions—with a slower connection and a less powerful device—so performance issues are more pronounced here. During SEO optimization, we work separately on the mobile version of the site: we analyze the causes of slow loading and improve performance so that pages load quickly and consistently on various devices.

Is it possible to guarantee that a website will rank in Google's Top 10?

No contractor can honestly guarantee a specific ranking position—rankings are influenced by Google’s algorithms, competition, and changes in search. However, systematic SEO optimization and regular monitoring of the website’s performance are among the key prerequisites for growth and maintaining high search rankings.

How often should you conduct an SEO audit of your website?

An SEO audit should be conducted after significant changes to the website, a drop in rankings or traffic, and periodically to monitor its status. We recommend scheduling the next audit in about 6–12 months. Search algorithms, competitors, and the website itself change over time, so new areas for review and optimization emerge as time goes on.

When will I see results from SEO optimization?

SEO isn't about quick results; it's a long-term effort. The first improvements in rankings, visibility, and organic traffic may be noticeable after just a few months, but you shouldn't evaluate the actual results until at least six months have passed.

Does a new website need SEO?

Yes, we lay the groundwork for basic SEO right from the development stage: structure, URLs, indexing, metadata, and key technical settings. And after the site has been populated with content and indexed by Google, we recommend conducting a comprehensive SEO audit and optimization to analyze actual rankings, search queries, and competitors, and to refine the pages for further growth.

ORDER AN SEO AUDIT AND OPTIMIZATION

No need to guess how ready your website is for promotion. Let’s check it out and 
show you what needs to be improved.

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