Opening an online store in the current environment will be the most profitable solution, especially given the restrictions that operate around the world. The epidemiological situation on the planet forces even the most obvious opponents of online commerce to make online stores, because this is the only option in which your business can continue to make a stable profit. In order to make an online store with your own hands, you need to possess a remarkable number of skills and solid experience that will allow you to make an online store not only working, but also popular. But is it worth spending time on development? Why is it better to order an online store than to make it yourself? You will learn the answer to these questions in this article. We will also tell you about the subtleties of the process of creating an online store, its features and aspects that are worth paying attention to, let's start!

Order an online store or make a website yourself, answer the question

The process of creating an online store and its duration depends entirely on your knowledge, skills and experience. You can make an online store in a few days, or even in half a year, and your knowledge, skills and experience will be the decisive factor in this matter. In this section, we will look at all the processes of creating an online store. You will need to go through each of them if you want to make an online store yourself. If you are more inclined to order an online store from specialists-visit the services tab on our website. Website creation studio Gloss has been making online stores and developing corporate websites for more than 12 years, and during this time, more than 1000 resources have accumulated in our portfolio. We cooperate with the leading companies of Ukraine and you can become our client.

If your business needs a new website, or you want to order an online store knowing that you will receive a resource of the highest quality-leave a request for creating an online store website, and as soon as we process it, our representative will contact you. After processing the card, the representative will contact you to clarify all the nuances, deadlines and your wishes regarding the project. So, you do not have to make an online store yourself, because it will be created for you by professionals in their field. You only need to wait for the expiration of the agreed terms, at the end of which you will receive the online store of your dreams, created taking into account all current trends and your personal wishes.

To learn more about the services of the Gloss web studio, to order an online store website or the development of a contextual advertising company, you can turn to the Gloss website menu and select the appropriate tab. If you have any questions about the process of creating an online store, or you are interested in other questions — you can always contact our manager via an online chat located on all pages of the Gloss website.

Whatever you choose, it is definitely worth getting acquainted with the process of creating an online store. So, if you want to make it yourself — you will know what awaits you. On the other hand, if you initially planned to order an online store from professionals — you will learn how the resource development process goes and what operations will be carried out by the specialists to whom you have entrusted your site.

How to make an online store successful: A short step-by-step guide

If you have given up on the idea of ordering an online store, then this tab is definitely created for you. In it, we will tell you step by step about what the process of creating an online store consists of, what obstacles and problems you may encounter on the way, and also share a few secrets of effective promotion. Despite the fact that this is an instruction, we can not fully describe the process of creating an online store, since reading such material will take hours. We have prepared a brief summary of facts that can help you make an online store not only a working resource, but also popular and attractive to your target audience. Using each item in this article, you can significantly increase the performance of your resource, and if you have not yet created it-using the tips from the list, you can increase the potential of the online store, which is important for successful and fast promotion. If you decide to make an online store with your own hands, while you want to create a successful resource, you should definitely think about:

• Choosing a niche

Demand regulates supply, but sometimes supply generates demand. In order to make a profitable online store, you should seriously approach the issue of choosing a niche. Not only the indicators, but also your profit will depend on how popular the products of your online store will be. Do not forget that your site will not become popular immediately, and providing an offer that resonates with the demand of users can change the situation.

In order to make a successful online store, analyze the niche in which you plan to trade. Find out the level of competition, promotion methods, and the most popular products of your competitors. If your competitors ' products are similar to the positions that you plan to sell — try to negotiate a better price with the supplier, or increase the advertising budget of the site you have created. Remember, it is the demand from consumers that determines how profitable and successful your online store will be, and in many ways the quality of the site can affect this indicator. If you take a responsible approach to creating an online store, while analyzing the niche and choosing the products that will be most profitable to trade — profit and turnover growth will not take long to wait.

It is worth mentioning that if you find an extremely high level of competition when researching a niche — you should not start trading in this niche hoping for quick earnings. You can try to lure your competitors ' customers to the online store you created, but it will take a fair amount of time, effort and money. If you want a quick start and turnover of goods in the first month or two after the launch, then you should look at more free niches, where competition will give you the opportunity to calmly develop the created online store without racing against time.

When analyzing a niche, you should also analyze the target audience and its segments along the way. This approach before creating an online store will allow you to initially configure all its pages and optimization for the segment you are interested in, after which the resource will become much more interesting for search engine algorithms. By focusing on a specific segment, you will be able to direct all your efforts to the development of the resource and advertising that can interest specific customers, which will allow you to more effectively promote the website of the online store and increase the turnover, which is important, especially at the very start of your resource.

• Choosing a CMS for creating an online store

If you plan to order an online store, then representatives of web studios will advise you on all the features of the process, but if you plan to make an online store yourself, you will have to make a difficult choice and search for information about each CMS. In order to better understand which CMS to choose, let's first determine what it is.

CMS is your site's engine that allows you to create pages, track metrics, publish content, display products, and conduct monetary transactions on your site. Each CMS has its own features, advantages and disadvantages. In this section, we will not list the strengths and weaknesses of each CMS, we will talk about the most effective in our opinion and explain why planning to make an online store with your own hands, you should give preference to it.

• Drupal - the best CMS for creating an online store website

CMS Drupal is considered one of the best for creating websites and online stores. Thanks to a large number of tools, stability and frequent updates, this CMS is incredibly popular not only in Europe, but also around the world. One of the main advantages of this CMS is the constant updates of the security system and a set of functions that are literally created specifically for the comfortable development of online stores.

This CMS boasts amazing stability and excellent protection from hacker attacks. If the online store that you make will sell expensive products, or you plan a solid turnover-think about the security of customers ' credit cards and your own profit is definitely worth it. Thanks to the stable updates and the overall unpretentiousness of this CMS, we recommend making an online store with your own hands on it. All you need to make your online store work quickly and correctly is a high-quality hosting service. This is what absolutely all CMS require these days.

Having decided on the CMS, you can move on. The next item will be of great importance for the successful promotion of your online store, so if you plan to promote it and want to make it as effective as possible — reread the next block several times, the information in it can be the key to creating a successful and profitable online store for you.

• Adaptive Design Development: How to get the most out of smartphone owners

Now many Internet resources are correctly displayed on smartphones. The boom around the adaptation of resources for use on phones appeared not just by chance, but thanks to the statements of Google. According to the search giant, more than 60% of their search engine traffic currently comes from smartphone owners, which is why the presence of adaptive design in the current reality is the main attribute of a successful resource. If you plan to make an online store with your own hands, or order it from specialists, you must also order the version for mobile devices. You can also move away from using adaptive design by creating an online store based on the Mobile First principle. To learn more about this principle of development or to order an online store originally designed for use on mobile devices, you can visit the corresponding tab on our website.

In this article, we will not delve into the principle of creating an online store or any other web resource based on the Mobile First principle, since this topic is worthy of a separate article. If you want to learn more about the difference between Mobile First and the usual method of creating web resources-there is an article about Mobile First in our blog.

• Website structure and customer comfort

The issue of convenience and comfort for customers is very important for any Internet resource. When planning to make an online store yourself, you will have to carefully work out the structure to the smallest detail, since the success of your business can largely depend on its intuitiveness. To create an intuitive structure, first of all, you need to build a chain of actions that the client will have to go through if they want to visit the key pages of the site. The fewer pages the buyer needs to visit to go to the right one, the better for your resource. Comfort for customers will allow your website to earn a loyal attitude from customers, which will certainly affect them when choosing between your store and the site of competitors.

In order to achieve the highest possible level of loyalty in the conditions of the site structure, try to adhere to the “three clicks " rule when developing it. According to this rule, any of the landing pages required by the client must be located a maximum of three clicks away from each other. Thus, you will allow consumers to save their time searching for the necessary products, for which they will certainly thank you with an increase in turnover, traffic and conversion.

If you are not ready to make an online store yourself-entrust this process to professionals. The team of the web studio Gloss will make sure that the structure of your online store is as convenient as possible for users and does not cause them trouble. In addition, our specialists will work out the structure so that the user wants to visit the landing page in one way or another, which will certainly affect your sales.

Why you should order an online store, and not make it yourself

Here we come to the main question of the article. So why should you order an online store, and not test your own skills?This decision is preceded by a number of reasons.

The first of them is the baggage of skills. Even if you have already encountered the creation of online stores-it is unlikely that you are perfectly proficient in layout, design, optimization and promotion. If you try to make an online store yourself, you can create a unique structure, but at the same time, due to design flaws and the lack of a marketing component, your online store will not be able to bring the desired profit. The same applies to other components of the site, because each of them can significantly affect both the promotion and the turnover. Therefore, if you want to open an online store and you need a website for it, order a resource from web development professionals-the Glyanec website creation studio.

Our stage has been creating online stores, developing corporate websites and landing pages for many years. In the portfolio of our company you can find more than 1000 examples of works, and the reviews of the companies with which we have worked speak for themselves. Thanks to a team of professionals, each of whom has many years of experience in his specialization, our studio will make the perfect online store for you and your future business. In addition to professionalism, we also provide support resources, so even after the launch of the online store, you can contact our specialists for advice or help on the issue you are interested in.

In order to order an online store, you only need to call our office, leave a request or contact the manager on the site using an online chat. The chat is located on all the pages of the Glyanec website, so you can always find out the answers to your questions and get professional advice from a specialist. If you have long wanted to open your own business and for this you need to make a high-quality online store-fill out the application on our website and in the shortest possible time get an online store created according to all your wishes and requirements. Start your business with a quality resource, start it together with Glyanec!