The company Glyanec developed branding for the Yakushyntsi Territorial Community in Vinnytsia district, Vinnytsia region (administrative center — Yakushyntsi village).

Until now, the territorial community used various elements that needed to be unified into a single style to create a recognizable image of the community and its visual identity.

We developed an identity that is based on the values of the Yakushyntsi Territorial Community and is part of the community's strategic development plan.

The identity reflects the uniqueness of the territorial community, its distinctiveness, and what can attract attention and spark interest. It combines emotions and rationalism, which will help better represent the community and increase its competitiveness.

The developed identity was unanimously supported by the deputies of the Yakushyntsi Village Council. This issue united all the deputies, even those from the opposition and the ruling party. 

Our identity unites communities!

The list of works completed by our team:

1. Development of the Yakushyntsi Territorial Community brand identity.
2. Development of a new style for the coat of arms of the Yakushyntsi Territorial Community.
3. Development of a new style for the flag of the Yakushyntsi Territorial Community.
4. Development of the logo for the Yakushyntsi Territorial Community.

5. Development of a guide for using the community's style:

   - usage and adjustment of the coat of arms colors;

   - use of the coat of arms in monochrome for light and dark backgrounds;

   - examples and rules for the proper use of the community's coat of arms and name;

   - examples of improper use of the community's coat of arms and name;

   - rules for using the protection zone, rules for using the coat of arms on colored and monochrome backgrounds;

   - rules for placing the community's coat of arms on images.                                           

6. Guide to using the fonts of the territorial community (examples of working with text documents for different types: headings, subheadings, main text).
7. Development of official symbols for the Yakushyntsi Territorial Community.

8. Development of a color palette for the Yakushyntsi Territorial Community: 

   - examples of correct color combinations; 

   - examples of combinations not recommended for use.

9. Visualization of the Yakushyntsi Territorial Community brand identity on electronic documents

   - screensavers for electronic devices;

   - document templates;

   - envelopes;

   - business cards.

10. Visualization of the Yakushyntsi Territorial Community brand identity on printed products:

    - document folder;

    - envelopes;

    - notebooks;

    - t-shirts;

    - paper bags;

    - tote bags;

    - cups;

    - mugs.

11. Visualization of the Yakushyntsi Territorial Community brand identity on promotional and informational materials: 

    - brochure, book (vertical format);

    - brochure, book (horizontal format);

    - photo zone;

    - billboard;

    - banner (roll-up);

    - bus stop;

    - transportation;

    - tourist sign;

    - signs for stores and establishments with examples of proper usage;

    - office signs with Braille;

    - street signs.

You can view the completed work via this link.