Creating a turnkey online store: Key features of the process and goals
Development of an online store on a turnkey basis is what most entrepreneurs come to over time. Any web resource for a company is a great opportunity to get closer to its customers and significantly expand the range of potential customers. In addition, the creation of an online store is the entry of a company or manufacturer into a completely new market, where the effectiveness of marketing solutions is a hundred times more effective than offline trading.
Creating a turnkey online store is a laborious process, the cost of which can hardly be called affordable for absolutely everyone. In fact, the price of creating a turnkey online store directly depends on your assortment, the goals you are pursuing and, of course, the competition in the niche. The choice of specialists and their expertise also affect the cost of creating an online store.
But is the development of a turnkey online store worth the time spent? And why the creation of a turnkey online store costs so much. You can learn about this and much more in this article, let's get started!
Online Store Development: Goals and Opportunities
Creating a turnkey online store is a pleasure that can hardly be called cheap and on, that is, for a number of reasons. The main reasons, among others, can safely be called the goals that you can achieve by creating an online store and the tools that become available after the launch of the web resource.
In business, as in any other competition, every little thing matters. If we talk about the creation of an online store as an element of sports, then it could be called a handicap. The development of an online store can significantly expand the circle of your potential customers and, consequently, multiply your profits.
To avoid confusion, we will tell you in detail about the goals that you can achieve by developing an online store and about the tools that will become available to you as soon as the created site starts functioning. Let's start with the tools available to online store owners. The list of such tools is as follows:
1. Sales automation
The first plus of creating a turnkey online store is, of course, sales automation. Unlike an offline store, where you need to maintain a whole staff of employees, including sellers, an online store sells automatically. By ordering the creation of an online store, you will significantly save time for your regular customers, because now they can make any purchase of your products without getting out of bed.
With all sorts of buttons and designs available, you can customize your own store as much as possible or hire a professional designer. In online marketing, as well as in sports, everything matters, because even the color of the “buy” button can play a role in the number of conversions.
By ordering the creation of a turnkey online store from the Glyanec web studio, you will not only receive a high-quality website, but also an up-to-date design, taking into account all modern trends and the wishes of customers. In addition, our company is engaged in the promotion of sites in the top search results through the development of advertising campaigns. So if you are interested in getting around your competitors and multiplying the number of your regular customers, order a set of services for creating and promoting a turnkey online store from the Glyanec website development studio.
2. Assortment management and accurate availability information
If you've ever owned an offline sales business, you're guaranteed to remember the endless inventory counts and shortages. All of them are related to the human factor, because in the heat of the working day, you can easily shift a box from a new delivery to the other end of the warehouse, and simply cannot be found in the process of inventory. In the case of an online store, this does not threaten you, because the calculation of all products is carried out by the program instead of you.
By ordering the creation of a turnkey online store, you can forever forget about what inventory is in its standard sense. When selling goods through your personal online store, you can go to your personal account at any time and make sure that there is not enough popular goods in stock. This is possible due to the automation of processes, because as soon as the buyer clicks on the “place an order” button, the program reads this and takes away one or more positions, depending on the number of products that the user wants to buy.
Thus, you can quickly, and most importantly, comfortably manage the balance of your store and forget forever what inventory is. In the future, you will also be able to establish a logistics system, thanks to which all hot goods will have stocks in stock, and suppliers will regularly bring the necessary goods in the shortest possible time.
3. Data collection and analysis of indicators
An offline store and sales in it are mainly based on the sympathy of buyers for the seller and the way he presents the goods. Enlisting the support of an experienced seller, you can significantly increase business revenue, but even the most experienced seller in the world will not be able to bring you as much as a competent analysis of statistics and key indicators annually brings to online stores.
Unlike an offline store, where the only parameter you can refer to is your seller's subjective opinion about the reaction of customers to new products and discounts, an online store offers you a sea of data. With Google Ads, you can easily track:
How many customers visited your online store
How many users completed the target action
How many users left the site after reading only one page
How much traffic went to your site compared to last month
And much more.
Thanks to such a large amount of data, site promotion specialists can easily determine which specific aspects negatively affect the amount of traffic and what needs to be done to improve results. Also, the presence of analytics gives you the opportunity to build long-term goals and soberly assess the state of the business at the current moment. All this gives you unlimited freedom in business development, because having so much data you can instantly adapt to the current market situation without waiting for the first losses.
The list of tools available to owners of online stores presented above is not exhaustive. In addition to standard tools, by ordering the creation of a turnkey online store, you can also connect dozens of various CMS plugins that can multiply the amount of data collected and provide you with a complete picture of the state of your business, its popularity and demand, as well as effective advertising campaigns and promotional offers.
We are sure that having familiarized yourself with all the possibilities offered by the creation of an online store, you will definitely want to order development, but how are online stores created?
Creation of a turnkey online store, Why it is important to turn to professionals
The process of developing an online store can be safely called multi-stage, because in order for your site to appear in search results, a lot of work needs to be done. The development of any site begins with the process of discussing ideas and creating a concept for a finished resource. At this stage, it is important to decide what goals the web resource pursues, what functions it should have and what it will offer users. This stage may be the first in the list of creating an online store, but in fact it is rather the initial preparation for this work.
The creation of an online store is divided into many stages, each of which we have already talked about in our blog. A short list of work that will need to be done by specialists in order to create a turnkey online store for your business is as follows:
Structure development
Design creation
Development of the main and secondary pages
UX/UI design
Create product or service cards
Filling the site with descriptions and necessary text materials
SEO optimization
Creation and launch of advertising campaigns
The list of tasks presented above is scaled, since each of the listed items can also be divided into sub-items. However, this list is not exhaustive, and the implementation of all the listed tasks is the end of the process of creating an online store.
When ordering the creation of an online store from a start-up company, you should take into account that the launch date of the site can be noticeably postponed. The reason for this may be the low competence of the specialists of the company you applied to or the insufficient staff of specialists involved in the project. If you do not want to wait and strive to enter the online sales market as soon as possible, contact the Glyanec web studio.
Creation of sites and online stores is the main specificity of our company. For more than 13 years of work in the field of developing Internet resources, we have not only managed to become the best in our business, but also acquired a considerable number of regular customers among the largest companies in Ukraine. You can be convinced of the highest quality and success of our developments by reading the reviews and portfolio of the Glyanec web studio.
You can order the creation of a turnkey online store in Kyiv, Vinnitsa or any other city in Ukraine by leaving a request on our website. You can also use the phone number published on the site to consult with our representative regarding questions that interest you. Also on the website of the Glyanec web studio, an online chat is available where you can ask all your questions, and our manager will answer them online.
Order the creation of a turnkey online store from the specialists of the Glyanec web studio, enlist the support of experienced professionals and become the leader of your niche tomorrow!
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