GearShop Online Store

We developed a modern GearShop e-commerce platform for motorcyclists, combining the sale of motorcycle gear, accessories, motorcycles, and related services. The project features dedicated catalogs for men, women, and motorcycle accessories, as well as sections for motorcycles, discounts, services, and curated looks.

Particular attention was paid to making gear selection convenient and intuitive. The platform includes a multi-level catalog, search by product name and SKU, filtering by specifications, brands, and price, model-specific size charts, wishlists, a personal account, and a loyalty program.

The technological side of the project features deep business process integration: synchronization with an inventory management system, data exchange with an internal CRM, integration with MonoBank, LiqPay, and WayForPay payment systems, Nova Poshta and CheckBox integrations, as well as automated product FEED generation for Google, Facebook, and Rozetka.

The visual concept is fully adapted for desktop, tablet, and mobile devices, while the structure and UX were designed around a large product range and the specific needs of the motorcycle industry. The project also includes SEO tools, UTM tracking, automation for new products and promo codes, and loading speed optimization.

Key solutions:

• multi-level motorcycle gear and accessories catalog;
• dedicated motorcycle and services catalogs;
• smart search, filtering, and size charts;
• personalized discounts and loyalty program;
• synchronization with an inventory management system and CRM;
• payment and logistics service integrations;
• FEED generation for Google, Facebook, and Rozetka;
• personal account with order history, loyalty bonuses, and wishlist;
• responsive design and comprehensive SEO optimization.