Ranking and indexing of a site: How to speed up the promotion of your resource
The goal of promoting any site is to get the resource to the top of the search results. When your potential customer enters their search query in the search bar and clicks on the “find” button, Google's algorithms analyze the search query and produce the most relevant pages. In order for a web resource to receive relevance priority, it must be included in the search engine catalog, which means it must be indexed. After indexing, the site can participate in the ranking, but until then it will not appear in the search results. In order for your site to be visited by users — it must be indexed by the Google search engine, but this process is often delayed.
In this article you will be able to learn about why the site is not being indexed? What should I do if the site does not appear in the search results? How to influence the indexing and ranking of a web resource, let's get started!
Site indexing: How long does this process take?
If you have recently launched a website and expect a boom in traffic, we are forced to disappoint you. In order for your site to attract potential customers, it must be indexed. In the Google search engine, indexing takes about a week, it all depends on the number of pages on your site, but often this process can take several months.
If you have launched a site, and after a week your resource has not been indexed, we recommend that you wait a few more days before taking any action. But what is the indexing of your website may take more time than you had planned? How to speed up the indexing process and how to get into the search results as quickly as possible? The answers to these questions can be found later in the article.
"Site indexing takes a long time”: What may be the reason for the duration of indexing and why the site can not be indexed
Despite all the efforts of Google to create the perfect platform for users and creators, problems can not be avoided. Indexing on the Google platform should not take much time. The company does its best to speed up this process and therefore constantly updates its algorithms. However, problems with the speed of indexing websites, or lack of it, are quite common. Next, we will look at the main reasons for this behavior of the Google search engine and tell you how you can change this situation.
In general, there are three types of problems with indexing web resources, and these are:
1. The resource takes a long time to be indexed
The reason for long-term indexing can be a whole bunch of factors, but the most frequent of them are the low frequency of updates on your site and problems with SEO optimization. Due to the fact that you rarely update the content on your resource, it is of less interest to the algorithm responsible for indexing, and priority is given to frequently updated sites. As for SEO optimization, using unverified facts to write content to your site or re-optimizing with keywords can affect the speed of indexing your resource, since algorithms need more time to check the articles and statements you have written. In addition, the problem may be hidden in the site itself and is a mistake that you made while developing your web resource. In this case, you will have to double-check all the data entered on the site, examine its structure in detail and make every effort to find the problem.
2. The resource is not indexed in more than one search engine
The reason for this can serve as a ban on the passage of indexing, placed in the file robots.txt. Also, such an arrest can be imposed by the hosting that you use or entered in the meta tags of your resource. In such a situation, it is important to understand exactly where this ban is laid and what exactly prevents your site from being indexed.
3. The resource refuses to be indexed in one search engine
In this case, you need to check your website for the presence of filters for the search engine on which you can not pass the indexing. Often this problem occurs with sites built on the services "constructors", where you can create a site layout. The principle of operation of such sites is that the free resource you created has a number of restrictions, including filters for passing indexing. In order to solve this problem, you will need a paid subscription or consent to the special terms of the service you use, but we recommend that you do not take any risks and immediately contact specialists.
Creating a website is a complex process in which you need to take into account all the details and nuances. Paying attention to all aspects of creating a web resource and knowing exactly how the algorithms of your chosen search engine work can help you create a website for your business and not face indexing problems. But what if you don't have such skills?
In this case, you can order the creation of a website from the specialists of the Glyanec web studio. Glyanec Studio has been developing online stores and creating corporate websites for firms and companies from all over Ukraine for 12 years. Specialists of the website creation studio Glyanec can create a website and develop a unique design, taking into account all your wishes, ideas and requirements. If you want to get a high-quality resource and not waste time looking for errors and the causes of problems with indexing-go to the page of the web studio Glyanec and order the creation of a website right now!
The reasons for the problems in indexing are clear, but how to deal with them? In fact, in order to solve the last two problems, you only need to understand exactly what settings are prohibited from indexing. If this ban is used on the hosting, you can contact its representatives and resolve this issue. If the ban on indexing is placed in the site files, you just need to allow indexing, and that's it, very soon your site will be in the search results. But what to do with errors in SEO optimization?
In order to solve problems with SEO, you first need to localize the search area. If your site contains a lot of content, and you are not sure about the correctness of its optimization-check the spam content of the articles. You can also temporarily delete content and upload more easily indexed content, such as product cards or service descriptions. This way you will be able to get rid of indexing problems for a short time and gain time to search for the reasons, while your site will begin to collect views and interest potential buyers.
There are also a number of problems that will be much more difficult for you to cope with. These are problems related to the sanctions imposed by the search service in relation to your web resource. It is possible that a number of materials on your site violates the rules of the search service and therefore your resource was banned from the system. In order to find out what the reason is, you can initially contact the support service and clarify the reason for what is happening. If you do not have the opportunity to contact the search engine support service — you will have a difficult way to get the site out of the sanctions.
Many owners of new websites have a question, "is it possible to speed up the indexing process?" and the answer to it is definitely yes! But how to do it? Read on.
How to reduce indexing time and affect the ranking of your resource
In addition to fixing bugs, you can also speed up the indexing process of your site. This will allow you to quickly start attracting potential customers and launch a high-quality advertising company that will help you expand your target audience in the future. To speed up the indexing of the site, you can resort to a number of methods, which we will discuss later.
Internal Seo-optimization of your resource
The first thing you should do if you want to speed up the indexing of your site is to optimize it correctly. To achieve resource optimization, you need to do the following:
Check for file availability Robots.txt
This file should be located in the root folder of your site and if it is not there, you should create and configure it
Check for indexing restrictions
By opening the file Robots.txt you need to make sure that there are no restrictions on the passage of indexing for certain search services. If you notice the line Disallow: / in the document, it means that your site is completely blocked for indexing regardless of the search engine.
To prohibit free access
To speed up the indexing process, your site should prohibit open access to system files, tags, and author pages. This is necessary so that the algorithm that is investigating your site does not spend extra time checking unnecessary files. If your site has a large number of such files, it is possible that algorithms and robots will not get to the main files of the site. This may make it difficult or even impossible to pass indexing.
By checking your site's files for any restrictions on indexing, you can protect yourself from unexpected problems associated with this process. This will speed up indexing and help the resource to start ranking on a par with other indexed sites as quickly as possible.
To create a “map of the site”
The site map, which is a file sitemap.xml In the future, it will help search robots better navigate through the tags of your resource, which will speed up the indexing process. After creating this file and specifying links to all the pages of your resource in it, you will only need to enter a reference to this file in Robots.txt In this way, you can dramatically affect the amount of time that search engine robots need to check your site.
Check the server response rate
This point is important, because you can use it to understand whether your page exists for search robots or not. When the search bot accesses the server, the server should issue code 200 (this indicates that your page exists), code 404 indicates that your page does not exist. The speed of the server response is also important. If it takes more than two seconds for the server to provide the results — there is a high probability that the search robot will simply not wait for a response and will leave your resource before receiving the results.
These are only a small part of the methods that affect the indexing speed of your resource, but they usually have the most noticeable effect. In order to properly perform all operations related to the system files of your site and the documents associated with the root folder-you need to have experience in the development and creation of sites. This need is explained by the fact that one mistake can turn your normally working website into a page without a response, which is critical if you were creating a corporate website or an online store.
To avoid such an annoying situation, we recommend that you ask for help from the specialists of the web studio Glyanec, the leader of website development and creation in Ukraine. Glyanec specialists will make sure that your site is easily indexed and gets into the search results as soon as possible. The Glyanec team has more than 12 years of experience and over a thousand developed and launched Internet resources that rank well in search engines. If you want to create a website for your company, or you need to develop a turnkey online store, but you have never done something like this-the Glyanec design studio will take care of your resource.
The studio team will develop a unique design and intuitive structure that will not only help your users quickly find what they were looking for on your site, but also contribute to faster indexing and promotion of your site. In order to order the creation of a website for your business, you only need to visit the page of the Glyanec studio and fill out the appropriate application. Immediately after processing your application, the studio manager will contact you to agree on the details and terms of your project.
Ranking your site: How indexing is related to the position of your site in the search results
Site indexing is a mandatory process required to get your site into the search results. It is worth noting that some methods of accelerating the indexing of the resource can also have a positive effect on the promotion of your site. Proper Seo optimization and intuitive structure are fundamental to the effective promotion of your resource.
If you have never created a website before, we recommend that you contact a professional. This way you can not only save time, but also be sure of the quality of the resource you receive. You can order the creation of a website or the development of an online store from the leader in the field of creating web resources-the Glyanec design studio. To do this, you only need to visit the company's website, fill out an application, and wait for a call from the manager. Create your dream website together with the specialists of the Glyanec studio.
Order a site now!
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